2008 All new Honda Jazz was unveiled in Thailand

Honda Automobile (Thailand) Co aims to sell 32,000 units of the all-new Jazz at home and abroad this year.

“We are confident we can achieve the target, given the innovative design and impressive features. The model is a very smart choice among many customers in the region,” said president Kenji Otaka, who joined Honda executives to launch the second-generation model at a Bangkok hotel yesterday.

Honda expects that about 20,000 units will be sold locally, while the remaining 12,000 units will be exported to Australia, Malaysia and the Philippines.

The new five-door hatchback comes in three major versions: the top-of-the-line Jazz SV, the Jazz V and the Jazz S. All versions can use E20 fuel and comply with Euro 4 emissions standards.

The top-end model is priced at 695,000 baht, the mid-range one between 620,000 and 640,000 baht and the Jazz S 587,000 baht for an automatic and 550,000 baht for a manual transmission.

The new Jazz is 45,000 baht cheaper than its predecessor because of the government’s reduced excise taxes on E20-compatible cars.

Mr Otaka said the second-generation Jazz had been redesigned to achieve a sportier look, outstanding fuel economy, bigger cabin space and attractive appeal.

Pitak Pruittisarikorn, a director, said the company was targeting customers who are fashion and lifestyle trend-setters aged between 18 and 30 years old.

The new Jazz features a 1.5-litre engine that produces 120 horsepower, the highest in the subcompact segment in Thailand. It also has an advanced module audio system, USB port and audio-control switch at the steering wheel.

Local car sales last year exceeded 170,000 units, of which 51% were subcompact models. The Jazz has been the top selling five-door hatchback in the subcompact category over the past five years.

News from : Bangkokpost

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