General Motors Corp. will begin selling its new Chevrolet Cruze compact car in South Korea next month, the U.S. automaker’s local unit said Monday.
The Cruze is the first model released as the ailing American auto giant shifts to producing fuel-efficient cars, as it struggles to compete with Asian rivals amid massive financial losses and shrinking market share.
The Cruze, produced by GM’s South Korean affiliate, GM Daewoo Auto & Technology Co., will be available for sales here from November under the badge of Lacetti Premiere, GM Daewoo said in a statement.
The Cruze “will set a new standard in design, quality, performance and safety in the global market,” said James Deluca, vice president of GM Daewoo in the Korean-language statement.
GM Daewoo didn’t provide information about specifics or price ranges of the Cruze.
(Yonhap)
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There was news a while back that many variants based on the Cruze will come to be. Hatchbacks and 2-door sedans might enter europe. Even a wagon was mentioned.
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