Officially Press Release of Mitsubishi Pajero Sport the “Stylish Riding –On-Demand SUV”

Bangkok : 26 August 2008 Mitsubishi Motors Thailand arranges press conference to introduce new SUV “ Mitsubishi Pajero Sport” comes with a praise on the “Stylish Riding-On-Demand” that can answer both performance and utility demands.

Mr. Michiro Imai, President of Mitsubishi Motors (Thailand) Co., Ltd. has presided over a debut of Mitsubishi Pajero Sport, a new SUV before an official release to Thailand in October. Mitsubishi Pajero Sport has been designed under the Stylish Riding-On-Demand SUV concept for it has been built with a unique design, engine performance, leading edged technology, safety features and versatile utilities. There are 2WD and 4WD choices with starting price at 950,000 baht to 1,240,000 baht. Interested buyers are encouraged to test drive at Mitsubishi showrooms in October.

“Mitsubishi cars always drive your desires, the guiding principle behind everything we make at Mitsubishi-therefore it is a must remain both functional and emotional with high level of satisfaction of owning it . Our new Mitsubishi Pajero Sport the ”Stylish Riding-on-Demand SUV has been designed with the value of SUV which blend high level of luxurious, driving comfort, versatility, safety and on-demand performance to meet various kind of needs both daily and active lifestyle that makes customers’ life more active, more comfortable and more economy.

We offer both 2WD 2.5-liter and 4WD 3.2-liter common rail direct injection diesel. For 2WD model enhancing “ Utility on demand”, will attract customers who are looking for high durability vehicle which come with large cabin, luxurious comfort, flexible interior and also fuel economy for their family use while 4WD which well serve the excellent 4WD performance for the customer who are looking for powerful and good performance vehicle which can be used for daily life and go anywhere on the weekend trip reflecting the “Performance on demand”.

Features that distinguish Pajero Sport include a sporty and dynamic styling appeals the lifestyle and taste of customers even in city ride. Luxury and sophisticated and vast interior space engenders a sense of comfort and purpose such as class-topping quietness, 8 way power seat together with extravagant updated entertainment system guarantees comfortable driving and provide fun and rich of car life not only to drivers but also to passengers. More over our new model come with new tough and durable ladder frame, Super Select 4 WD driveline that used in the Pajero, 4-speed automatic INVECS-II transmission with sportronic, and it outstanding maneuverability with a minimum turning radius of 5.6 m. appointments that realize levels of comfort and ride

As same as our current Triton, Laemchabang Plant will be the production base to produce Pajero Sport for worldwide export as well which I believe that its uniqueness together with attractive prices will make Mitsubishi Pajero Sport competitive and well responded by customers in Thailand and abroad “ said Mr. Imai.

Great value at attractive prices

Mitsubishi Pajero Sport comes with 4 models 4 colors; cool silver, pyreness black, platinum beige and eisen gray mica with price starts at 950,000 Baht.

2WD

- 2.5 DI-D Hyper Common Rail Turbo Intercooler GLS A/T, 950,000 Baht

- 2.5 DI-D Hyper Common Rail Turbo Intercooler GT A/T, 1,070,000 Baht.

4WD

- 3.2 DI-D Hyper Common Rail Turbo Intercooler GLS A/T 1,120,000 Baht

- 3.2. DI-D Hyper Common Rail Turbo Intercooler GT A/ T 1,240,000 Baht

Target to reach 3,000 units at the end of March 2009 (FY08) by arranging attractive sales promotion activities

Though automotive industry is facing a strong headwind, MMTh believes that Mitsubishi Pajero Sport will gain a warm welcome and trust from customers, with a target of 3,000 units at the end of March 2009.To reach the target, beside official launch in showrooms nationwide in this October, the company plans to arrange various sales promotion activities such as road show in department stores both in Bangkok and up country and other below the line activities. Interested buyers will experience test drive to get a close look and feel of an innovative performance and luxurious comfortability of Mitsubishi Pajero Sport before making a purchase decision.

Offering high customer satisfaction through competent after sale services

All of its 124 service centers located nationwide are ready to serve Mitsubishi customers. Mitsubishi sales and technicians have been trained to serve rush customer queries with full supplies of spare parts.

Moreover under a new “Diamond’ concept, Mitsubishi has developed its service center as a one-stop shop to serve customer needs. The customers will enjoy extra benefits from Diamond Insurance, extended warranty under “Diamond Warranty”, and privileges card of Diamond Card, as well as quick service of Diamond Speed Service. Customers will be serviced with similar standard from Mitsubishi dealers located all over the country. MMTh will announce additional privileges under Diamond concept later in the year, for example, body paint shops which will cover major provinces in Thailand, used car project, and air conditioner maintenance to regain trust from customers and attain to highest customer satisfaction.

Thailand, Mitsubishi export hub

Production capacity of Mitsubishi factories in Thailand has driven Thailand a manufacturing base producing pick ups for export to many countries around the globe. Similar to Mitsubishi pick up, Mitsubishi Motors Corporation, the parent company of MMTh, holds a strong confidence in adding a production line for Mitsubishi Pajero Sport in Thailand for export. After the grand release of Mitsubishi Pajero Sport for the very first time in Moscow, Russia, Mitsubishi Motors Corporation will make an announcement of Mitsubishi Pajero Sport in other regions in Asia, Middle East, Latin America and Oceania.

For the customer who are looking for the car which can make your life more active, more comfortable and more economical please visit and test our Pajero Sport , the Stylish Riding-on-Demand SUV at Mitsubishi dealer nationwide from this October.

For more detail, please call Mitsubishi Call Center 1800 900 009.

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