Nissan Motor (Thailand) Co., Ltd. (NMT) today celebrated the start of production for the all-new Nissan March, a global compact vehicle. More than 200 guests and employees were at the kick-off event, which included representatives from the Thai government, including Trirong Suwanakiri, deputy prime minister.

Officially launching March 26 at the Bangkok International Motor Show 2010, the Nissan March will be the first model offered for sale under Thailand’s “eco-car” program, created to encourage the development of energy-efficient vehicles.

To receive eco-car designation, requirements for low fuel consumption and emissions must be met, as well as passenger safety standards for front and side impact under the stringent standards of the United Nations Economic Commission for Europe (UNECE regulation 94 and 95). The Thai eco-car program is an initiative of the Ministry of Industry’s Board of Investment, which was successful in establishing Thailand as a manufacturing hub for pickup trucks.

“With an increasing vehicle population in Thailand and valid concerns about higher pollution levels in cities across the country, we’re introducing a product that will have fewer CO2 emissions and less environmental impact,” said Toshiyuki Shiga, COO of Nissan Motor Co., Ltd. “Very importantly, too, producing and selling the eco-friendly Nissan March in Thailand, as well as exporting it to other countries in the Asian and Oceania markets, will create jobs and contribute to the country’s progressive auto industry development,” added Shiga, who attended the event.

The start of production for March positions NMT as a center for excellence in manufacturing, R&D and customer care. Thailand will join China, India and Mexico as one of Nissan’s global manufacturing hubs for Nissan March (known as the Micra in Europe and other countries), which ultimately will be offered in 160 world markets.

Nissan March is built on a new versatile platform, the V-platform, and is designed to have broad appeal to customers in both developed and emerging markets. The designers in Japan worked to create a vehicle that would convey agility and robustness in the design. On this, they delivered. As well, March is a reliable, stylish and eco-friendly car for people who enjoy everyday driving. The compact hatchback, with its affable appearance, also is engineered for easy handling and sprightly performance, while realizing class-leading fuel efficiency. The newly developed March powertrain features a 1.2-liter, 3-cylinder engine with an output of 79PS (108Nm) and 120g/km CO2 emissions (under UNECE regulation 101) The Nissan March comes with either a 5-speed manual gearbox or Nissan’s all-new XTRONIC Continuously Variable Transmission (XTRONIC CVT).

“The all-new March will simplify city life,” said Toru Hasegawa, NMT president. “March is a smart eco-car for people who enjoy their daily drives. New March drivers in Thailand will be pleased as well with the car’s modern and roomy interior and the many user-friendly technologies. It’s really the right car at the right time for this market.”

Dealers will accept customer bookings for Nissan March starting tomorrow, and vehicle delivery will start within a few weeks for the five-speed manual transmission version. Delivery of the March with CVT will begin in early June.

Priced from 375,000 baht to 537,000 baht, March will be sold through the NMT dealer network across Thailand.

As part of its mid-term business plan (named “Revolution 2012”) announced last October, NMT has targeted a more than 10 percent market share for Thailand. The company expects to achieve this mainly through the success of the eco-car project, launch of at least one new vehicle every year through 2012 and continuing quality improvements in the sales network. NMT FY2009 sales are expected to total 34,000 units, an increase of 22 percent versus FY2008. The company plans to sell 48,000 vehicles in FY2010, including 20,000 units of March.

NMT Key Facts

Establishment: November 1973

Location: Lumpini, Pathumwan, Bangkok (main office)

Bangna-Trad Road, KM21, Srisajarakeayai, Bangsaothong, Samutprakarn (plant)

Annual production capacity: 200,000 units

Production models: Teana, Tiida (sedan/HB), Navara pickup, Frontier pickup, March

Dealer network: 94 dealers with 160 outlets

NMT-Group employees: 5,400 (including 3,000 temporary workers)

Nissan will begin delivering the zero-emission Leaf at the end of the year and plans to begin mass production in 2012, planning for a capacity of 500,000 cars in Europe, Japan, and the U.S.A. Nissan is going to be the only relevant player in this game. Note the use of teh word relevant, because as Mitsubishi is planning a similar vehicle, they are not preparing for the level of production that Nissan is.

“Let’s be serious. It’s not because someone is coming with a prototype and one car that this is competition. The question is how much capacity are you building.” one Nissan exec said about the situation.

Nissan is already reporting 56,000 orders for the vehicle in the United States, and they plan to start taking orders soon in Japan and Europe. The French government has shown interest in 100,000 of the vehicles so far.

Nissan predicts that in ten years, 10% of the global auto-market will be fully-electric. Currently, there are 3,000 electric vehicles on U.S. roads out of a total of 200 million vehicles.

As it stands now, Nissan is essentially a non-player in the hybrid and eco-conscious markets, having only one borrowed hybrid drivetrain from the Toyota Camry hybrid for its Altima sedan. But Carlos Ghosn has a tangible plan and product planned to help change the face of Nissan across the global markets – especially in the U.S. where having eco-alternatives is essentially a requirement for success.

“What I am sure is that in 2011, I am going to be the only one on the market,” Ghosn said, regarding a pure EV with mass production capability.

“Frankly, I mean so far there is no competition,” Ghosn told a group of reporters at the Geneva Auto Show Wednesday. “Let’s be serious. It’s not because someone is coming with a prototype and one car that this is competition. The question is how much capacity are you building.”

Ghosn said Nissan will become the only major player to be responding to demand on any scale, with Mitsubishi’s figures being much smaller. Ghosn also cited that only 3,000 or so of the 200,000 million cars currently on the road in the U.S. are electric vehicles, and he believes that will change to 10 percent, globally, in 10 years.

Nissan’s Leaf, its first in-house electric vehicle of any kind, will begin production at the end of 2010, and should enter large-scale mass production by 2012. Nissan has planned capacity of 500,000 annual units of its Leaf between the U.S. market, Europe and Japan. Ghosn said that it has already accumulated 56,000 orders in the U.S. alone – with public ordering to begin in Europe and Japan soon.

In Europe, the French government has already ordered 100,000 battery-powered cars, and the start-up Better Place has ordered another 100,000 to be delivered over several years. Better Place plans to allow users to swap in freshly charged batteries at a network of stations in Israel and Denmark.

“The numbers are big,” Ghosn said. Ghosn also went on to explain that Nissan won’t make further investment into additional capacity for Leaf production until it can gauge market reaction. Ghosn also suggested that some of the otherwise unsustainable high-cost jobs in Europe may be savable with Leaf production.

Ghosn also briefly answered questions regarding the possibility that the automaker may be in talks with other automakers, namely Daimler, in regards to possible platform and technology sharing, but stopped short of confirming the talks. “The name of the game is scale and co-investment and sharing technologies. There are a lot of talks and we don’t communicate before we reach agreement because sometimes these talks collapse,” said Ghosn.

Japanese auto maker Nissan is in talks with India’s Ashok Leyland to develop a small car for the fast-growing Indian market, a report said Wednesday.

The Business Standard newspaper quoted Nissan chief executive Carlos Ghosn as saying the group was looking for a new low-cost alliance in India in addition to one previously announced with scooter specialist Bajaj Auto.

“We are studying the possibility of tying up with Ashok Leyland and some other manufacturers in China and Indonesia for a small car project,” Ghosn told Indian reporters on the sidelines of the Geneva auto show.
The Indian vehicle would aim for the middle of the small car segment, which is coveted by almost all global car manufacturers but currently dominated by Indian-Japanese collaboration Maruti Suzuki.

“We are studying the possibility of tying up with Ashok Leyland and some other manufacturers in China and Indonesia for a small car project,” Carlos Ghosn was quoted as saying to Indian reporters at the Geneva Auto Show.

The small car project will be in addition to the ultra low-cost car that Nissan is planning to launch with its Indian partner Bajaj Auto , the newspaper reported.

Renault , Nissan and Bajaj Auto will launch an ultra low-cost car in India in 2012 that will cost less than Tata Motor’s Nano, the world’s cheapest car, it was announced in November last year.

Nissan will soon offer a line-up of nine vehicles in India including five built locally as it aims to catch up with rivals in the fast-growing market, the head of its Indian operations had said in January.

Maruti Suzuki India Ltd., India’s largest car maker by sales, Wednesday said its recall of up to 106,000 A-Star small cars includes about 30,000 hatchbacks supplied to Nissan Motor Co. Ltd.

Maruti, the local unit of Japan’s Suzuki Motor Corp., produces the A-Star at its factories in the northern state of Haryana. The same car is supplied to Nissan–which markets the vehicle in Europe as its Pixo model–under a contract manufacturing agreement.

“We have supplied a total of 50,000 A-Stars to Nissan till date,” R.C. Bhargava, Maruti’s chairman, told Dow Jones Newswires. “The Nissan part of it (the recall) should be somewhere around 30,000 units.”

Mr. Bhargava estimated the total cost of recalling the cars to replace a defective fuel tank part at between INR300 million and INR320 million.

“The costs are to be shared between Maruti and the vendor,” he said. “Of the total cost (of the recall), Maruti will have to spend 100 million rupees ($2.1 million) to 120 million rupees.”

Maruti said that there had been no customer complaints but an internal analysis had shown that when fuel was filled beyond a certain point, there was a possibility of leakage. About half of the faulty cars have been fixed. Vehicles affected were in a batch made up to 22 August last year. The company is replacing the fuel pump gasket and O ring on affected models.

Last year, the company exported about 100,000 A-Stars after first launching the line in India late in 2008. It sells 3,500 to 4,000 A-stars a month in India alone.

Maruti said in a statement: “At Maruti Suzuki, we constantly monitor quality of our products through feedback and internal analysis. In one such exercise in November 2009, we came across an anomaly reported in the fuel tank in some of the vehicles and by December 2009 we started contacting the customers by letter. These vehicles belonged to lot made until 22 August 2009 only.”

The coming up of Nissan Sentra is merged with Nissan Bluebird Sylphy and Nissan Tiida Latio as The Only ONE Model,cause of Main perposing of C-segment Sedan comes to Asia and US more than declind market is japan

So Now This project called L12F for Global C-Segment Sedan ,This model is revolution of Body Size nearly D-segment car as long as near 4.7 M ,Nissan make following ASIAN and US ppl needs.

Nissan L12F can made forget current Sentra,Bluebird Sylphy and ugly Tiida Latio with stylish,solid,sophisticated design.

NISSAN Juke
CROSSTOWN TRAFFIC

Nissan’s position as the pioneer of Crossovers is further strengthened by the arrival of Juke. Part SUV, part sports car, Juke breathes new life into the traditionally conservative B-segment of the market, providing buyers with a funky alternative to the conventional urban hatchback.

Quote:
“Juke brings a sense of adventure to the car market. It’s light, nimble, urban, reactive: qualities designed to grab a younger audience. It offers something entirely different to the traditional B-segment vehicles and cements Nissan as a car maker prepared to do something different.” Andy Palmer, Senior Vice President, Product Planning, Nissan Motor Co., Ltd
At a glance

* Compact SUV meets sports car….
* …..to challenge small car traditions
* Developed from Qazana concept car
* Tough on the streets…
* … yet agile and athletic
* Powerful new turbocharged direct injection petrol engine
* New torque vectoring all-wheel drive system
* Technologically advanced information system
* Conceived in Europe for a global audience
* Built in Britain at Nissan’s Sunderland plant

Overview

Nissan is set to change the urban landscape… for the third time. Following in the wheeltracks of the Murano large crossover and then the successful Qashqai – the car that three years ago introduced the concept of a crossover as an alternative to the traditional C-segment hatchback – comes its younger brother, the Nissan Juke.

Designed to bring a breath of fresh air to the B-segment, Juke is a distinctive combination of SUV toughness and sporting style. Conceived to inject some masculinity and dynamism into the small car market, Juke combines a number of seeming contradictions beneath its highly individual lines.

“It takes the best elements of an SUV and sports car and combines them,” says Pierre Loing, Vice President, Product Planning, Nissan Europe. “It’s roomy yet compact, robust yet dynamic and practical yet playful. These are qualities that seem to contradict each other, yet come together in Juke to create something that’s genuinely unique.”

Juke was created at Nissan Design Europe (NDE) in the heart of London, and refined at Nissan’s Design Centre (NDC) in Japan. Principle engineering took place in Japan with significant European input and Juke will be built in Nissan’s factory in Sunderland in the north-east of England.

“The design shows real optimism. By combining design elements from two genres to create a small, but striking Crossover that displays a genuine confidence and style. And those are qualities we also expect to find in a Juke customer,” said Shiro Nakamura, Senior Vice President for Design and Chief Creative Officer

From a design standpoint, the lower portion of Juke is pure SUV, with chunky wheels, wide tyres, extended ground clearance and a robust stance. But the top portion is unadulterated sports car, with a high waistline, slim visor-like side glass graphics and a coupé-style falling roofline. The coupé effect is further underlined by the rear doors which have their handles hidden in the frame of the door.

Inside, the sports car theme continues with a driver-focused cabin dominated by a centre console design inspired by a motorcycle fuel tank. Finished in a distinctive high gloss colour, the ‘bike’ console adds a sense of fun to the car. Practicality is assured by the rear-opening hatch and versatile luggage area with hidden storage opportunities.

Based on the Renault Nissan Alliance B platform, Juke has a 2530mm wheelbase. On front-wheel drive versions, suspension is by MacPherson struts at the front with a torsion beam at the rear while four-wheel drive models have a multi-link rear suspension modelled on the system found on Qashqai.

The ALL-MODE 4×4-i is a new development of Nissan’s respected electronic all-wheel drive system and now features torque vectoring technology to enhance agility and reduce understeer when cornering.

In Europe, three different engines will be available when sales start later in the year (UK sales begin in October): one diesel and two 1.6-litre petrol units, all fully Euro 5 compliant. At the top of the range is a new turbo-charged petrol engine (MR16DDT) with direct injection. The engine is one of the most powerful in its class, developing 140kW (190PS) and 240 Nm. The combination of direct injection with a turbocharger provides the power and responses expected from a 2.5-litre engine with the economy of a smaller engine.

The second petrol engine is a newly developed version from Nissan’s trusted HR-family. Designated HR16DE, the lightweight, low-friction 16-valve unit now has a unique dual injection system allowing finer metering of the fuel sprays for better combustion and develops 86kW (117PS). The K9K 81kW (110PS) 1.5-litre dCi common rail diesel offers excellent driveability – thanks as much to its heady 240 Nm of torque – with good economy and emissions.

In terms of transmissions, the two-wheel drive turbo-charged 1.6-litre petrol engine is available with a six speed manual, while a CVT transmission with a six-speed manual mode will be available on the range-topping all-wheel drive version of the turbo-charged petrol engine.

The naturally aspirated 1.6-litre petrol is available either with a 5-speed manual or the updated XTRONIC CVT and the 1.5-litre diesel engine is available with a 6-speed manual.

Trim and equipment options will follow the established Visia, Acenta and Tekna lines while a full range of accessories has been developed for owners who want to personalise their Juke still further.

“Juke is not a traditional B-segment car, and that is quite deliberate. It was born in an urban environment and that is where it will spend most of its life. Fittingly, its combination of agility and toughness make it one of the most streetwise cars around.

“Juke joins Murano and Qashqai to cement Nissan’s position as the leading brand in the crossover market,” said Simon Thomas, Nissan’s European Senior Vice President for Sales and Marketing.
Juke in detail

Juke in Detail

Exterior design

First revealed as the Qazana show car – unveiled at the 2009 Geneva Motor Show – Juke was created at the London-based Nissan Design Europe and refined at Nissan’s Design Centre (NDC) in Japan. Qashqai, also created at NDE, is sold in Europe, Asia and Australia while Juke will be marketed in Europe, Japan and the United States.

“The outcome of this global collaboration is a car that comes from where East meets West, with vital contributions from NDE and NDC being key to creating such a striking design,” said Shiro Nakamura.

Its highly individual lines are carried over virtually intact from Qazana. The boldness of the design reflects the significance of the B-segment in the European market: Europe is expected to take the lion’s share of sales ahead of the other main markets, including North America and Japan.

The design team drew inspiration for Juke’s design from a number of unusual sources. They looked back at a number of vehicles synonymous with an active and sporting life – and that list included rally cars and motorbikes. It’s clear to see where those ideas have influenced the design.

The result combines a number of different themes, but with Nissan DNA threaded through. It has a tough solid body to reflect the SUV element, yet is a very sensual car, too, with complex curves and a coupé profile accentuated by the narrow side glass and hidden rear door handles which help give the impression of two rather than four doors.

But there is also clear Nissan family DNA in the design – the boomerang rear lights, for example, from the 370Z ­ – but none of the elements are slavishly copied so while retaining Nissan DNA, Juke stands alone as a unique, almost maverick, design.

This is a key theme running through Nissan designs. Alfonso Albaisa, Vice President, Nissan Design Europe, says: “Juke has elements inspired from other cars in our range such as 370Z and even Cube, but our intention is never to make obvious links between our cars but natural ones. Cube is a cool car, for example, and that coolness can also be found in Juke.”

With generous ground clearance, big wheels and tyres, a high waistline and a broad shoulder line, the bottom ‘half’ of the car appears to be pure SUV. The impression is accentuated by typical SUV features such as the contrasting black sill and wheel arch finishers while at the front and rear, the lower bodywork emerges from underneath the car, resembling underbody protection.

At the front, the ‘sump guard’ forms part of the air intake assembly but rather than use a simple meshed grille, the design team have developed the moulding into a series of circular slots… which are suggestive of biotic elements.

Above the waistline, however, Juke shows its sporting credentials. A heavily raked windscreen, complete with Nissan’s signature Crossover upswept flick to the rearmost side window – and sloped roof-line provide a profile reminiscent of an aircraft’s canopy.

The rear of the roof incorporates an integral spoiler to reduce aerodynamic lift to help high speed stability. The neat duck-tail ridge was perfected with computational fluid dynamics (CFD) and tests in the wind tunnel.

The lights also reflect the car’s sporting agility. At the front these are split into two distinct elements. Framing the upper half of the bonnet, thin slashes contain running lights and turn indicators, while the main and dipped beams mounted lower on the nose of the car were inspired by the auxiliary lamps fitted to rally cars in the sixties and seventies. At the rear, the tail-lights put their own spin on the boomerang shaped lamps found on the 370Z.

In total, a nine colour palette of exterior colours is planned, including two whites, a solid and a pearl, and three shades unique to Juke – Force Red, Haptic Blue and Machine Brown, though the total availability will depend on region.

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